Kandesn® Workshops Hit Minnesota…and the Catwalk!

On Wednesday, October 7, Kandesn® Marketing Manager, Julie McLewee landed in Minneapolis, Minnesota, to begin three days of non-stop Kandesn® promotion. Her first stop was a Kandesn® Product Fair and Workshop in Minneapolis, where over 50 guests were “wowed” by our products and demonstrations. Sunriders and their guests were energized and inspired by Julie’s clear understanding of the skin, as well as her color and application tips. The women’s skin care routine was demonstrated while attendees performed “back of the hand” facials. The men’s skin care routine was presented next, as well as cosmetics. Following the interactive meeting, makeovers were given to a large number of women, including guests and long-time Sunriders.

On Thursday, Julie touted Kandesn® cosmetic tips to makeup artists and models at a fashion show for local designer, Hazel Matthys’, spring clothing line. By the end of the photo shoot, models and makeup artists craved more information about the Kandesn® line. The models were amazed the Kandesn® makeup, applied in the morning, lasted all day, and they also loved how it felt on their faces. The makeup artists raved about the products, too. Deb Regan said, “Julie came in the morning to discuss Kandesn® application tips, and by the afternoon, models were practically yelling ‘tell me more!’ and the makeup artists really enjoyed working with the Kandesn® line… seeing the Kandesn® cosmetics used in such a glamorous setting took me to another level of promotion possibilities for the skin care and cosmetics side of my business.”

The photographer was most impressed with the Kandesn® Protective Foundation, because most foundations look unnatural in digital photography, but the Kandesn® cosmetics showed up beautifully in the photos and highlighted the models’ natural beauty (pictures coming soon).

On Friday, Julie was off to another Workshop luncheon, where she provided training for Kat Mac Neil and Sandy Besseman’s group. The intimate training session provided tips about holding your own Kandesn® Workshop, makeover ideas, holiday gift ideas, methods of presentation, and product and company information. Kat Mac Neil said all their questions were answered, and they learned the latest happenings in the industry. She added that, “It gave all of us a feeling of pride and confidence to know that Sunrider is ‘Simply the Best™’! Sometimes people can be a little intimidated by the cosmetics, but Julie’s relaxed attitude and easy going nature made the educational session FUN…we all saw their excitement blossom right before our eyes! My new VIP hasn’t come down from the clouds yet. She is so excited about Kandesn® that she has all her lady relatives coming to our event on the 24th!”

Three workshops, one glamorous fashion show, and three days of confidence-boosting Kandesn inspiration later, Julie McLewee left Minnesota Sunriders with the tools to build and expand Sunrider’s Kandesn® brand. Confidence and enthusiasm has been renewed, and Minnesota Sunriders look forward to teaching others about Sunrider’s exemplary cosmetic and skin care lines.