2009 Sunrider Grand Convention—“Sunrider…My Choice!”

The 2009 Grand Convention was based in Anaheim, California, July 20–25, and attracted nearly 1,500 Sunriders from 17 countries. This annual event is the ultimate way for Sunriders from around the world to unite as one “global family” to learn from Drs. Chen, share ideas, build friendships, and celebrate the “Sunrider lifestyle.” To achieve this, Sunrider prepared a program that proved to be the ideal vehicle for delivering all this and more.

To increase product knowledge and sharpen business skills, there were specially designed meetings and workshops led by Drs. Chen and experienced Business Leaders. Attendees left fortified with knowledge, confidence, and a reignited passion to achieve their Sunrider goals.

Tours were conducted to give Sunriders an up-close look at Sunrider’s impressive World Headquarters and its two onsite crown jewels: the beautiful Botanical Gardens and the stunning Chen Art Gallery. Attendees also toured the Los Angeles Manufacturing Plants and were awed by the expansive facilities and ultramodern equipment. The Product Fair, a “Sunrider classic,” returned to the convention and was a huge hit—proving there’s no better way to connect with people and products!

The Grand Convention also presents the perfect platform to recognize the people who have reached the upper tiers of Sunrider success, distinguishing not only themselves but Sunrider, through their leadership, professionalism, and drive. These inspirational role-models help keep Sunrider flourishing into the future and were duly honored onstage alongside Drs. Chen throughout the week.

The renewed emphasis on products and the Philosophy of Regeneration™—the blueprint behind all Sunrider® formulations—created extreme excitement and was embraced by everyone. Dr. Chen® Herbal Hair & Scalp Treatment, Pearl™ Artesian Mineral Water, and Dr. Chen® Brightening Serum, were just a few of the exclusive Sunrider® products Dr. Chen showcased and spoke passionately about, providing expert-based reasons why Sunrider® products are matchless in quality, safety, and effectiveness.

The convention was also the perfect place to unveil polished new marketing tools and to promote Sunrider’s growing online presence. The world of Sunrider can now be accessed “virtually anywhere,” and is well represented with blogs, a micro blog, and expanding, full-feature websites. Real-time “tweets” and blog posts kept Sunriders who couldn’t attend tuned into the action. (Please visit our Blogspot, Facebook, and Twitter sites today!)

The convention also marked the emergence of the innovative ABO and IBO marketing plans, which have been carefully designed and implemented by Drs. Chen to provide people worldwide with an even greater opportunity to own their own world-class business. Business Leaders from around the world shared their success stories onstage and served as compelling testimony to the life-transforming power of Sunrider.

To top off the event week, two riveting General Sessions and a spectacular Gala Evening were held over Friday and Saturday, providing Sunriders with inspiration and insights from Drs. Chen, enthralling entertainment, fabulous food, and memories that’ll last a lifetime. The Gala Evening segment of the “Beatles Experience” was so phenomenal that by the final song, everyone was dancing in their seats and in the aisles, including VIP guest Sheriff Lee Baca!

Attendees learned, shared, cheered, hugged, and danced their way through the entire convention, and by week’s end the convention message was as crystal clear as Pearl™ Artesian Mineral Water: across all boundaries and cultures, for family, health, and wealth, Sunrider is the right choice for today and for generations to come.

Drs. Chen would like to thank all the Sunriders whose loyalty, enthusiasm, and support made this convention so special and rewarding. Drs. Chen hope the momentum will carry forward and act as a springboard for even better days ahead through sharing the Sunrider opportunity.